Reindeer season? Only in Texas?
Seen in a parking lot of a municipal building in downtown Amarillo. I think, maybe, it was installed as part of decorations for the annual Electric Light Parade and the driver/owner left it in place just for grins. That is a seriously big pickup, with a towing-package, and it might have pulled Santa’s float for the parade.
Or the owner may just have a quirky sense of humor. I’m not sure it is highway steady, though.